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Added Bing Advertiser
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Added Clickonometrics
Recent Technology Changes in play.pl
3 months ago
6 months ago
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Removed Amplitude
Technologies in use by play.pl
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
Formed from merger of Datran Media and CONTEXTWEB, providing contextual advertising, ad exchange, and email marketing solutions.
Based in Santa Barbara, California, Underdog Media was founded in 2007 by Shayne Mihalka, a former executive at ValueClick Media and FastClick.com. The proprietary ad serving technology was carefully designed to be simple to use, efficient, flexible and performance-driven. Underdog’s system features advanced campaign contro...
RTB House provides a retargeting technology. Its proprietary ad buying engine is powered by deep learning algorithms that allow optimizing marketing budget and ad spends across platforms. The technology predicts if a specific user will finish their purchasing journey (Conversion Rate), their potential purchase value (Conversion ...
Criteo is a "personalized retargeting company" that works with Internet retailers to serve personalized online display advertisements to consumers that have previously visited the advertiser's website With Criteo, advertisers can reach more customers with the same return-on-investment as they get from search marketing. Every da...
Smart AdServer SAS develops and markets one of the main ad serving technologies for the management of online campaigns for media agencies and publishers. Created in 2001, the company Smart AdServer, has 300 customers for 1600 sites spanning four continents, among them: Zed digital, Starcom, Mindshare, Mediacom, Mediaedge:cia...
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
Unified Advertising and Analytics solutions from Google
SAP Commerce Cloud (formerly Hybris) is a cloud-native omnichannel commerce solution for B2B, B2C, and B2B2C companies
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Anti-bot CAPTCHA widget that helps digitize books by providing snippets of books for people to enter the text for. Owned by Google.
Symantec Endpoint and Hybrid Cloud Security
Websites Using Symantec Endpoint and Hybrid Cloud Security
Protect your users and critical assets with multilayered security
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
Live chat software for business. Intelligent customer engagement, real-time website monitoring and live help/live support tools.
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
Using this tag you can set up your web app to have an application shortcut icon added to a device's homescreen, and have the app launch in full-screen "app mode".
A rich hosted Exchange environment for every user without having to manage a server.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
The website contains Adobe Flash content embeded without the use of JavaScript.
Content Security Policy is best used as defense-in-depth, to reduce the harm caused by content injection attacks.
Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
A web page. Every web page is implicitly assumed to be declared to be of type WebPage, so the various properties about that webpage, such as breadcrumb may be used. We recommend explicit declaration if these properties are specified, but if they are found outside of an itemscope, they will be assumed to be about the page
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