Market Share by Top Websites

1 Route is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Endicia is clearly lagging behind, losing to Route in all segments.

Websites Categories

1 Route has better usage coverage in more websites categories. Including Lifestyle, Arts & Entertainment, Sports, Food & Drink and 18 other categories.

2 Endicia is leading in Business & Consumer Services and Law & Government.

Geography

1 Route is leading in most countries, including United States, Canada, United Kingdom, Australia and 84 other countries.

2 Endicia is leading in Egypt, Algeria, Ecuador, Dominican Republic and one other country.