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Perfect Audience is leading in Top 1M Sites and The Entire Web.
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SmarterClick is leading in Top 10K Sites and Top 100K Sites.
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Perfect Audience has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Health, Finance and 16 other categories.
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SmarterClick is leading in Lifestyle, E-commerce & Shopping and News & Media.
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Perfect Audience is leading in most countries, including United States, Brazil, Canada, Netherlands and 100 other countries.
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SmarterClick is leading in United Kingdom, South Korea, China, Italy and 22 other countries.