iProspect.com, Inc. operates as a search engine marketing company. It develops, implements, and manages natural search engine optimization and paid search advertising campaigns. The company's search engine marketing services include natural and international search engine optimization, pay per click advertising management, paid inclusion management, feed management, Web analytics, keyword research, search engine and directory submission, relevant content endorsement, content enhancement, Website conversion audit, Website competitive intelligence, and search leveraged public relations. Its clients operate in the retail, healthcare, pharmaceuticals, manufacturing, technology, financial services, insurance, and business service industries. iProspect.com, Inc. was formerly known as Response Direct, Inc. The company was founded in 1996 and is headquartered in Watertown, Massachusetts with additional offices in Boston, San Francisco, Chicago, New York, Europe; and the Asia-Pacific. As of 12/22/2004, iProspect.com, Inc. operates as a subsidiary of Aegis.