1
Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdExtent is clearly lagging behind, losing to Rakuten Retargeting in all segments.
1
Rakuten Retargeting has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping and 19 other categories.
2
AdExtent hasn't got a lead over Rakuten Retargeting in any websites category.
1
Rakuten Retargeting is leading in most countries, including United States, Japan, United Kingdom, Australia and 79 other countries.
2
AdExtent hasn't got a lead over Rakuten Retargeting in any country.