Market Share by Top Websites

1 Etix is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Booker is clearly lagging behind, losing to Etix in all segments.

Websites Categories

1 Etix has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Travel & Tourism and 18 other categories.

2 Booker is leading in Lifestyle and Health.

Geography

1 Etix is leading in most countries, including United States, Germany, United Kingdom, France and 63 other countries.

2 Booker is leading in Canada, Pakistan, China, Romania and 9 other countries.