Market Share by Top Websites

1 Route is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, nShift is clearly lagging behind, losing to Route in all segments.

Websites Categories

1 Route has better usage coverage in more websites categories. Including Lifestyle, Arts & Entertainment, Sports, Food & Drink and 15 other categories.

2 nShift is leading in Computers Electronics & Technology, Finance, Jobs & Career, Science & Education and one other category.

Geography

1 Route is leading in most countries, including United States, Canada, United Kingdom, Australia and 69 other countries.

2 nShift is leading in Sweden, Finland, Netherlands, Norway and 16 other countries.