Recent Technology Changes in clarke.edu
Technologies in use by clarke.edu
AppNexus is the most advanced platform for buying real-time online advertising. AppNexus's clients include the largest ad networks and online advertisers. AppNexus offers a proprietary gateway to premier ad exchanges and ad inventory aggregators, and cloud computing capabilities for unrivaled scalability. AppNexus is based in Ne...
The Trade Desk is a buy-side platform providing access to all RTB inventory for display, television, video, social, mobile, and more.
Allows advertisers to engage the same consumer with consistent ads across multiple platforms
Lets advertisers track their customers journey from Snapchat Ads.
Linkedin Advertisers, websites using Linkedin Conversion Tracking.
Index Exchange is a provider of online media solutions. With a network reach of over half the US digital audience. Previously known as Casale Media.
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
Unified Advertising and Analytics solutions from Google
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Piwik is an open source analytics platform currently used by individuals, companies and governments all over the world. With Piwik, your data will always be yours. Learn why Piwik is the right web analytics tool for you below.
Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodlight tags must be placed on the advertiser's webpages.
Salesforce DMP, or Audience Studio, is a platform that collects, stores, organizes, and centralizes data from different sources, own or external.
Crazy Egg allows website owners to create tests to figure out what people are doing on their website.
New Relic offers SaaS Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET or PHP.
Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.
Backbone.js gives structure to web applications by providing models with key-value binding and custom events, collections with a rich API of enumerable functions, views with declarative event handling, and connects it all to your existing API over a RESTful JSON interface.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Neustar is a Data management solution that combines both media and audience data.
Rocket Fuel is the leading provider of artificial-intelligence advertising solutions that transform digital media campaigns into self-optimizing engines that learn and adapt in real-time, and deliver outstanding results from awareness to sales. Recently named #22 on the Forbes Most Promising Companies in America list, over 700 o...
Iubenda is the most stylish and effective way to generate a privacy policy for your website. Every website needs a privacy policy; it’s the law, everywhere in the world. Today privacy policies don’t work: boring to read, a chore to write. No privacy policy means you risk terrible fines, and you can’t rely on copy and paste....
Facebook Connect allow users to connect their Facebook identity, friends and, privacy to any website. Facebook Connect is Facebook's first attempt to allow access to Facebook user data outside of Facebook itself. The company is describing it as giving third party applications access to much of the same data as Facebook applicat...
Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
Amazon Simple Storage Service (Amazon S3) is object storage with a simple web service interface to store and retrieve any amount of data from anywhere on the web.
A semantic personal publishing platform with a focus on aesthetics, web standards, and usability.
Blackbaud provides nonprofit management solutions, fundraising software, prospect research, fund accounting, school administration, ticketing and more.
A rich hosted Exchange environment for every user without having to manage a server.
Varnish is an HTTP accelerator designed for content-heavy dynamic web sites. In contrast to other web accelerators, such as Squid, which began life as a client-side cache, or Apache and nginx, which are primarily origin servers, Varnish was designed as an HTTP accelerator. Varnish is focused exclusively on HTTP, unlike other pro...
nginx [engine x] is a HTTP server and mail proxy server written by Igor Sysoev.
Pantheon hosts Drupal and Wordpress sites, while also delivering staging environments, backups, workflow, a global CDN and HTTPS.
A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles.
Really Simple Discovery is a way to help client software find the services needed to read, edit, or "work with" weblogging software.
A family of standard web feed formats used to publish frequently updated information like blog entries, news headlines, audio and video.
websites using the $ symbol on their website - meaning it may accept payment in this currency used in Israel.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook
Open graph description entity tag
This page contains a meta robots tag which tells search engines and robots to index or not index the page.
Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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