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Added YouTube
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Added DoubleClick
Recent Technology Changes in macmillan.org.uk
5 months ago
6 months ago
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Removed TikTok Advertising
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Removed Hotjar
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Removed TradeDesk Ads
Technologies in use by macmillan.org.uk
DoubleClick is a provider of digital marketing technology and services. Companies come to DoubleClick for expertise in ad serving, media, video, search and affiliate marketing to help them make the most of the digital medium.
Unified Advertising and Analytics solutions from Google
Google Analytics is a service offered by Google that generates detailed statistics about a website's traffic and traffic sources and measures conversions and sales. Google Analytics can track visitors from all referrers, including search engines and social networks, direct visits and referring sites. It also displays advertisin...
Visual Website Optimizer is an Easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor and then see which version produces maximum conversion rate or sales.
Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.
Backbone.js gives structure to web applications by providing models with key-value binding and custom events, collections with a rich API of enumerable functions, views with declarative event handling, and connects it all to your existing API over a RESTful JSON interface.
Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.
Akamai provides a distributed computing platform for global Internet content and application delivery.
CloudFlare is a global CDN and DNS provider that can speed up and protect any site online.
This site uses the viewport meta tag which means the content may be optimized for mobile content.
Using this tag you can set up your web app to have an application shortcut icon added to a device's homescreen, and have the app launch in full-screen "app mode".
Send live or pre-recorded audio and video to iPad, iPhone, iPod touch, and Mac using an ordinary web server.
Sitecore provides web content management (CMS) and portal software for mid-large organisations.
Websites that accepts payments with American Express.
Stripe is a developer-friendly way to accept payments online and in mobile apps.
Apple Pay payments on the web provides an easy and secure way to pay on websites in Safari. By using Touch ID or double-clicking Apple Watch, users can quickly and securely provide their payment, shipping, and contact information to check out with just one touch.
PayPal is a American international e-commerce service that enables companies and individuals to send money and to accept payments without revealing any financial details.
Allows a website to define how a page is rendered in Internet Explorer 8, allowing a website to decide to use IE7 style rendering over IE8 rendering.
Chrome for Android, since version 39 supports the "theme-color" meta tag to allow websites control the background color of the tab's UI header.
This page contains a meta robots tag which tells search engines and robots to index or not index the page.
Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
Sites who has this tag are verfied by google to use WebMaster tools
The http-equiv attribute provides an HTTP header for the information/value of the content attribute. The http-equiv attribute can be used to simulate an HTTP response header.
UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.
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