Recent Technology Changes in pfa.dk

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Technologies in use by pfa.dk

End-to-end digital marketing solution

Unified Advertising and Analytics solutions from Google

Zmags, the shoppable content company, empowers retail marketing and ecommerce professionals to easily create and rapidly publish the engaging shoppable digital experiences that increase user engagement and conversions. The Zmags Creator and Publicator platforms enable these experiences without the need to write a single line of ...

Visitor Identification api by Adobe

Omniture TouchClarity¬ fully automates the decision making of targeting the right content to the right customer at the right time.

Adobe mbox is a "marketing box," a portion of your Web page that can be configured to show different content in different situations.

Cookiebot is a GDPR and ePrivacy compliant cookie and online tracking solution.

Websites using some type of cookie consent system

Modernizr is a JavaScript library that detects HTML5 and CSS3 features in the user’s browser and allows you to target specific browser functionality in your stylesheet.

Carousel JavaScript solution

jQuery: The Write Less, Do More, JavaScript Library.

The Progressive JavaScript Framework

Dynamic tag management gives marketers intuitive tools to quickly and easily manage an unlimited number of Adobe and third-party tags. You'll have more control and flexibility to optimize virtually anything online, all while reducing the dependence on IT resources.

Google Tag Manager makes it easy for marketers to add and update website tags including analytics, remarketing, and more.

iOS Safari instructions for mobile web apps

This site uses the viewport meta tag which means the content may be optimized for mobile content.

Apps that link to your content can then use this metadata to deep-link into your app, take users to an app store to download the app, or take them directly to the web to view the content.

Websites using Google technologies

Google APIs are application programming interfaces developed by Google which allow communication with Google Services and their integration to other services.

Sitecore provides web content management (CMS) and portal software for mid-large organisations.

A flexible & easy-to-manage web server... Internet Information Services (IIS) for Windows® Server is a flexible, secure and manageable Web server for hosting anything on the Web. From media streaming to web applications, IIS's scalable and open architecture is ready to handle the most demanding tasks.

Websites using https protocol.

The DOCTYPE is a required preamble for HTML5 websites.

The Open Graph protocol enables any web page to become a rich object in a social graph, a open protocol supported by Facebook

Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.

Sites who has this tag are verfied by google to use WebMaster tools

A canonical link element is an HTML element that helps webmasters prevent duplicate content issues by specifying the "canonical", or "preferred".

Wesites using favicon rel tag

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.

This page contains a meta robots tag which tells search engines and robots to index or not index the page.

UTF-8 (8-bit UCS/Unicode Transformation Format) is a variable-length character encoding for Unicode. It is the preferred encoding for web pages.

Google's hosted library for web fonts. Allows websites to choose and use fonts from a free, wide variety of fonts.

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