1
CoolaData is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, TailTarget is clearly lagging behind, losing to CoolaData in all segments.
1
CoolaData has better usage coverage in more websites categories. Including Finance, Computers Electronics & Technology, Lifestyle, Health and 11 other categories.
2
TailTarget is leading in News & Media, Arts & Entertainment, Science & Education, Law & Government and 5 other categories.
1
CoolaData is leading in most countries, including United States, Canada, United Kingdom, Australia and 93 other countries.
2
TailTarget is leading in Brazil, Mexico, Argentina, Portugal and 3 other countries.